The choice of a WordPress theme is vital to your Website’s performance as a whole. These themes become the ‘face’ of your website; it renders the way your content is presented to the viewer. In addition, WordPress themes play a vital role in SEO (Search Engine Optimization) of your website. These themes help a great deal in achieving a higher ranking in the search results of different search engines like Bing or Google. The three basic types of WordPress themes are described below for your ready reference.
Free WordPress Themes
These themes are most numerous and common and there are literally hundreds of options available for you to choose. You may find the best collection of them on the WordPress.org website. While you have the freedom to pick and choose as there are no charges involved, adequate care needs to be taken before deciding on any particular option. Some of these themes are created by professional developers who want to showcase their talents, while others are works of amateurs. It, therefore, becomes imperative to choose the correct themes in terms of performance and quality.
A poor WordPress theme can have a big impact on your website’s look, feel, and performance. So, do not decide on a theme based on looks alone. You need to read the reviews, do proper research and be sure that the theme clears the various technical benchmarks like SEO optimization. You need to check these basic parameters to ensure long-term performance and extensibility. There are default themes included with the WordPress CMS (Content Management System) which might prove adequate for your website in case you are unsure about selections.
Premium (Paid) Themes
This WordPress theme is the most reliable and ready-to-use option available at your disposal. While you do need to shell out money for using them on your website, the amount you pay is entirely worth it. These themes are usually created by experienced professionals, small or large organizations dedicated to this field. The following features make a premium WordPress theme score above free ones.
- Incorporating latest and best Internet standards
- Higher degree of customization
- SEO optimization
- Structured coding of good quality
- Optimized in terms of performance
- Full technical support
Any person with a little knowledge about coding can string together a WordPress theme. So, you should know that there are professional developers who have proper knowledge about developing such themes. A poorly-coded theme with bugs can have a negative impact on your website performance and thwart your SEO efforts. Also, these premium themes come with high degree of customization and easy-to-use interface, which makes adding personal touches to your website much easier. Also, full technical support is available from the developer’s side to solve any issues you might encounter. These features make premium themes the choice in building attractive and functional websites in a hassle-free and productive way.
This WordPress theme is the option you may choose to make your website truly unique and fully geared for all your needs. These themes are also the most expensive, depending on the developer’s skills and expertise and the specific demands of your website. The customization of your website is limited only by money and technology; which basically refers to the highest degree of customization among all other themes. The developer works closely with you, takes note of all your requirements, lends his input and expertise in creating the best website which meets all your requirements. There is also the option of adding professional customization to the premium WordPress theme. You may hire the services of professionals to add unique customized features to your website, thus imparting uniqueness and individuality.
So, depending upon your website’s demand, you may choose the type of WordPress theme as described above. You need to decide on a theme which is free of glitches, provides easy-to-use fine-tuning options and is future-ready.