Service Marketing
We run our own publishing pipeline across 6 properties. The SEO playbook we use to rank our sites is the playbook we will run for yours. Content briefs, internal linking, technical SEO, AI search visibility, all handled.
Pages already being shown and not clicked are cheaper to fix than pages that do not exist yet.
Why this matters
They write blog posts about SEO. They build their own SEO based on those posts. That is the entire feedback loop. We run a publishing pipeline that produces content across 6 properties daily. We see what ranks, what gets cited by AI search, what compounds, and what dies. The SEO strategy we recommend is the strategy we already use, on our own money, for our own brands.
Rankings · last 8 weeks
A slice of the keyword tracking we run for retained clients. Each row is a target keyword, each column is a week. Dark blue = top-3, mid blue = top-10, faint = past page one, gold = newly promoted to top-3. Scroll up and back down to replay.
What we build
Keyword research grounded in intent. Briefs your writers can use. Internal linking that compounds. Technical SEO done correctly. AI search visibility built in. Reporting tied to revenue.
01
We map keywords by intent (informational, navigational, transactional) and difficulty. Long-tail priority because that is where the wins are. No "rank for keyword X with KD 95" delusion plans.
Targets chosen for difficulty we can actually beat.
02
Every brief includes the target query, search intent, ranking competitors, the gap to close, the internal links to include, the schema to add, and the title and meta to write. Writers get to writing in 5 minutes.
Writers spend their time writing, not researching from scratch.
03
Pillar and cluster mapping. Internal link audit on every new post (no hallucinated URLs). Topical authority builds through real semantic relationships, not orphan posts.
Internal page authority grows month over month.
04
Core Web Vitals, schema markup, sitemap, robots.txt, canonical tags, hreflang, structured data, image optimization. We handle the part that lives in the code.
Pass Lighthouse SEO audit at 95+ on every page.
05
llms.txt, structured data Claude and ChatGPT can cite, content depth that AI search rewards. The next traffic source is AI search referrals. We position you for it now.
Cited by ChatGPT, Claude, Perplexity within the first quarter.
06
Monthly reports tied to actual business outcomes (signups, demo requests, revenue), not vanity metrics. You see what is working and what to double down on.
Marketing decisions based on revenue, not impressions.
6
properties we run our own SEO playbook on, every day, with public results
wbcomdesigns.com, vapvarun.com, attowp.com, wpvanguard.com, store.wbcomdesigns.com, and more.
Process
01
Two weeks. Technical audit, content audit, competitor gap analysis, keyword research, 90-day plan with weekly milestones. You approve before we execute.
Plan grounded in your real data.
02
Ongoing monthly. Content briefs, internal linking, technical fixes, schema additions, AI search optimization. Weekly check-ins, monthly reporting.
Compounding wins month over month.
03
Monthly review tied to business outcomes. What ranks, what does not, what to double down on, what to retire. Strategy adjusts based on real data.
No "we will keep doing what we have always done" months.
What it costs
A clean site needing a content plan and a large site with years of accumulated technical debt are the same sentence and very different projects. Here is what moves the number.
What moves the number
Small, well-defined work is usually better handled as an hourly block than scoped as a project, and we will say so rather than inflate it into one.
Rough idea to delivery
Quick enquiry
Tell us the domain and what you want to be found for. We will tell you honestly whether the gap is content, technical, or authority, because the answer changes the work entirely.
Prefer the full form? Start a project
Common questions
No, and any agency that does is lying. Search algorithms change. Competitors move. We can guarantee that we will execute the work that has historically produced rankings, that we will measure honestly, and that we will course-correct based on what the data shows. That is what real SEO looks like.
First rankings appear in months 2 to 4 for low to medium difficulty keywords. Compounding traffic shows up around month 6. Year over year improvement is what to track. SEO is a 12 to 18 month commitment to get real ROI.
We can. Our content pipeline produces content in volume with editorial review. Or we can ship briefs and let your in-house writers execute. We are flexible on the content production model based on what your team already does well.
We audit the existing site, fix Core Web Vitals issues, add schema markup, configure sitemap and robots correctly, and set up monitoring through Search Console and our own analytics. Technical fixes are usually a one-time engagement; ongoing optimization runs monthly.
AI search is a real traffic source as of 2026. We add llms.txt, structure content so AI engines can cite it cleanly, and monitor citation appearance. Sites we manage are typically cited by Claude and ChatGPT within the first quarter.
SEO work is estimated against scope rather than sold at a list price. A clean site needing a content plan and a large site with years of technical debt are very different projects. The section above sets out what moves the number.
Where to go next
Ready for SEO that produces real numbers?
Discovery call is free. Fixed-price audit within 48 hours. NDA on request.
WBComDesigns is amazing. The WP plugins and themes are of top notch quality with lots of features and updated very frequently. Supports are very responsive and helpful. I use Reign with TutorLMS, and the experience is surprisingly smooth.…