About Since 2013 Lucknow India

A full-stack product engineering partner that ships.

Wbcom Designs is a product engineering team that has been building WordPress, Laravel, Astro, and AI automation for paying customers since 2013. The story below covers the founder, the team, what we build, and how we work. Every number you read on this page is verifiable from a public source.

13 years in production · 100+ shipped products · 90+ verified Trustpilot reviews
Varun Dubey, founder of Wbcom Designs
Founder Varun Dubey

The story

Started as a freelancer in 2010. Grew into a team that ships products.

Wbcom Designs grew out of a one-person WordPress engineering practice that started in 2010, working with agencies and direct clients on the kind of plugin and theme work that other teams turned down because it was too custom. Three years in, the projects had grown past what one engineer could ship cleanly. The practice became a team and Wbcom Designs was formed as a company in 2013.

Today the engineering team operates out of Lucknow, India, with engineers covering IST, EST, and PST windows. The portfolio has grown from custom WordPress builds into full-stack product engineering across WordPress, Laravel, Astro, AI agents, and marketing automation. The pattern that earned the early customers is still the pattern that earns the new ones: senior engineers on every project, written status on Friday, real numbers in the trust line.

The founder still personally reviews every new engagement, signs the NDA before the first technical call, and is on Basecamp for every active project. Reach him at varun@wbcomdesigns.com if a project warrants a direct conversation.

13+

years engineering products in production

Founded 2013 · 700+ projects delivered · 100+ shipped plugins, themes, SaaS products · 90+ verified Trustpilot reviews at 4.8 stars

What we build today

Six capabilities under one engineering roof.

The team has shipped across each of these in production this year. No outsourcing to other agencies. Every capability is staffed in-house and dogfooded on our own properties before it's offered as a service.

01

WordPress engineering

Plugins, themes, BuddyPress communities, BuddyBoss intranets, WooCommerce, EDD, LearnDash, headless WordPress with Astro. Where most agencies stop at "WordPress site," we go down to the database, the cron, the REST layer, the build pipeline.

Plugins. Themes. Headless. Performance.

02

Laravel and SaaS

Production Laravel applications, multi-tenant architecture, Stripe billing, queue workers, Cloudflare Workers edge layer. WPVanguard is the one we operate ourselves; the same patterns ship for client SaaS too.

Laravel 11. Stripe. Multi-tenant.

03

Astro and edge

Headless front-ends on Astro, deployed to Cloudflare Workers Assets. Sub-second LCP, 100 Lighthouse, zero downtime cutover. Same stack runs wbcomdesigns.com and store.wbcomdesigns.com.

Astro. Tailwind. CF Workers.

04

AI agents and MCP

Model Context Protocol servers, agent toolchains, AI workflow orchestration. Seven open-source MCP servers under the vapvarun GitHub org plus dozens of internal ones running our own ops every day.

MCP. Claude. n8n.

05

Marketing automation

Mailchimp, Groundhogg, n8n, programmatic content pipelines. The wp-blog publishing pipeline drafts posts across five sites daily; 1,500+ posts shipped through it. Available as a service.

Mailchimp. n8n. Content pipelines.

06

White label and agency partnerships

We work behind agency brands when needed. NDA before any technical conversation, code stays in your accounts, off-boarding is clean. Multiple agency partners shipping Wbcom-engineered work under their own logo.

NDA-ready. Brand-neutral.

How we work

Four operating principles that haven't changed since 2013.

Same team, same playbook on the customer side. Stack and toolchain have evolved over thirteen years; the way we run engagements has not. Each principle below is something you can verify by talking to a current customer.

01

Senior engineers only

No juniors on client work. Every customer engagement is led by an engineer with at least five years of production experience. The cost is higher per hour; the time-to-ship is shorter, and the work does not need a rewrite six months later.

Five years minimum on every project.

02

Written status, weekly, every project

Basecamp is the system of record. A written weekly status is sent on Friday for every active engagement. The customer knows what shipped, what is in progress, and what is blocked, without scheduling a call to ask.

Basecamp PM. Friday status emails.

03

Dogfood before we sell

Every service we offer is something we run for ourselves first. The MCP servers, the publishing pipeline, the Astro storefront, the security SaaS. We do not pitch a stack we have not put into production on our own properties.

Our own properties run the stack first.

04

Real numbers in the trust line

Logged hours since 2013, active install counts on WordPress.org, Trustpilot reviews with the count and the rating. No "trusted by hundreds of clients" without a number behind it. The /trust/ pages have the receipts.

Verifiable counts only.

Want to talk to a senior engineer?

Start a project or book a 30-min call.

Discovery call is free, no NDA required for the first conversation. We respond within four business hours during business days. Real engineers, real engagement structure, real numbers.