Why WordPress for a SaaS company?

Not for the application layer. For the marketing site, the docs, the help center, the changelog, the blog. WordPress is the best CMS for content velocity and your marketing team already knows it. The application stays in Laravel or your existing stack.

Can you ship the SaaS product itself, not just the marketing layer?

Yes. We build Laravel back-ends with multi-tenancy, Stripe billing, queues, and integrations. We have shipped wpvanguard.com end-to-end. We can take a discovery doc to a working v1 in 12 to 16 weeks.

How do you handle the application layer if our team uses Next.js or React?

We adapt. The frontend framework is a tooling choice, not a religious one. We have shipped Next.js, Astro, and SvelteKit. We pick the framework that matches your team or your existing stack, not ours.

What does a SaaS engagement cost?

Marketing-site-only projects are scope-dependent. Marketing plus docs plus help center is sized per project. Full-stack including the Laravel application are scoped per project and scales with feature scope. Discovery call is free and we send a fixed-price quote within 48 hours.

Yes. Standard mutual NDA available before any product detail is shared. We can also sign your template if your legal team has one in place.

How do you compare to a US-based engineering shop?

We charge 40 to 60 percent less for comparable work because our team is in India, not because we cut corners. Our engineers have 10+ years on production systems. Time-zone overlap is six hours per day with US Pacific, full overlap with EMEA.

Industry SaaS

WordPress, Laravel, and AI for SaaS companies.

Marketing sites with Core Web Vitals in the green. Application back-ends that survive month 13. Billing that handles dunning, proration, and tax. We run our own SaaS, wpvanguard.com, on this stack, and we ship it for clients.

Start a project See our services

Stripe billing, multi-tenancy, AI features in production

Where the line sits site, product, or both

Marketing pages, docs, changelog Astro, static at the edge Site

Signup, billing, entitlements Stripe plus your own records Both

The product itself, tenants, jobs Laravel, queues, workers Product

In-app onboarding and help Inside the product, not the site Product

Most teams need both, in that order. Which half you are starting with changes the estimate more than any single feature does.

Why this industry

The constraint shapes the stack.

SaaS engineering compounds. Decisions made in week 4 surface in month 18. Picking the wrong framework for the marketing site means an engineer rebuilds it the year you raise. Picking the wrong abstraction for billing means a 100-line bug becomes a refund queue. Picking the wrong AI provider means a customer sees the same response three times in a row.

We ship SaaS infrastructure for clients and we operate our own product on the same stack. The decisions we make on your day one are the ones we wish we had made on day one of our own SaaS. That is the only useful kind of experience in this category.

Founder-led SaaS, pre Series A

You shipped v1, you have paying customers, the marketing site is on a no-code tool that is starting to bottleneck. You need engineering velocity without hiring a frontend team yet.

Marketing site lands on Astro, in-app help on WP, billing on Stripe.

Series A and B in-house teams

Engineering is full-time on the product. Marketing site, docs, changelog, and customer help center keep stealing sprint capacity. We absorb that surface so the core team stays on product.

A dedicated marketing-and-content stack that does not block engineering.

Vertical SaaS with WordPress underneath

Your product is a multi-tenant WordPress install with custom plugins, billing, and white-label theming. We have built this stack four times. We know where it breaks at scale.

A multi-tenancy architecture that holds past 5,000 active tenants.

AI-first SaaS that needs marketing infrastructure

You ship a model or an agent. You need a documentation site, a public changelog, a pricing page, a status page, and a content engine. We build all of that without a 10-person growth team.

Launch-ready marketing infrastructure in six weeks, not six months.

Astro marketing sites with WordPress underneath

Editors keep WordPress for content. Marketing site is Astro, statically built and edge-cached. Average LCP across our SaaS marketing sites is 0.6 seconds.

Marketing pages that hold their own next to Linear, Vercel, and Stripe.

Laravel back-ends for the application layer

When the SaaS app itself needs custom logic, multi-tenancy, queues, and integrations, we build in Laravel. Stripe billing, webhooks, audit logs, role-based permissions, the full set.

A Laravel app that a 10-person engineering team can take over without rewrites.

Stripe billing that handles the edge cases

Subscriptions, metered billing, usage-based pricing, dunning, proration, tax. We have shipped Stripe billing in 12 SaaS apps and we know which abstractions hold and which leak.

Billing infrastructure that does not generate support tickets.

Documentation and changelog systems

Astro Starlight or a custom Astro docs theme. Changelog as a content collection. Search via Algolia or Pagefind. Versioned API docs when the API needs them.

A docs site that scales from 30 articles to 3,000 without a re-platform.

In-app help and onboarding tours

Contextual help that loads inside the SaaS app, written in WordPress, served via REST. Onboarding tours, empty states, contextual videos, all editable by the success team without a deploy.

Activation flows that the success team owns end-to-end.

AI features wired to the right model

OpenAI, Anthropic, Llama, or your own fine-tune. We build the routing, the caching, the cost controls, the eval harness, and the fallback logic. Production AI, not demoware.

AI features that ship with cost ceilings and quality gates from day one.

Green

Core Web Vitals on our SaaS marketing sites, measured in the field

Field data from real visitors rather than a lab score we picked. Google calls LCP good under 2.5 seconds; ours sit inside it, and you can check any of our sites yourself.

What it costs

What a SaaS engagement costs depends on where the line sits between site and product.

Most SaaS work here is marketing infrastructure, application layer, or both. Which of those you need changes the estimate more than any individual feature.

What moves the number

Site, product, or both An Astro marketing site with WordPress underneath is one project. A Laravel application layer is another. Many teams need both, in sequence.
Billing complexity Trials, usage-based pricing, seat changes mid-cycle, dunning and proration are where Stripe work becomes engineering.
Documentation and changelog A docs system that your team keeps current, with search and versioning, is a build rather than a template.
Onboarding inside the product In-app help, tours and contextual prompts touch the application, so they are scoped with the product team rather than the marketing site.
AI features The cost is in the plumbing, the evaluation and the failure handling, not in choosing a model.

Marketing site work has a very different shape to application engineering, and we quote them separately rather than as one number.

Rough idea to delivery

You send the details What you want built, roughly, plus budget range and timing. The form asks for all of it
Within 4 business hours We read it and reply. Nothing is scheduled before we know what it is about
Then the call Free discovery, booked once there is enough on the table to make it worth your hour
Within 48 hours of the call A written fixed-price quote you approve before anything starts

Get an estimate

Quick enquiry

Building or rebuilding a product?

Tell us where it is today and what is blocking the next stage. Multi-tenancy, billing and scale are the usual three.

Prefer the full form? Start a project

Why WordPress for a SaaS company?

Not for the application layer. For the marketing site, the docs, the help center, the changelog, the blog. WordPress is the best CMS for content velocity and your marketing team already knows it. The application stays in Laravel or your existing stack.
Can you ship the SaaS product itself, not just the marketing layer?

Yes. We build Laravel back-ends with multi-tenancy, Stripe billing, queues, and integrations. We have shipped wpvanguard.com end-to-end. We can take a discovery doc to a working v1 in 12 to 16 weeks.
How do you handle the application layer if our team uses Next.js or React?

We adapt. The frontend framework is a tooling choice, not a religious one. We have shipped Next.js, Astro, and SvelteKit. We pick the framework that matches your team or your existing stack, not ours.
What does a SaaS engagement cost?

Marketing-site-only projects are scope-dependent. Marketing plus docs plus help center is sized per project. Full-stack including the Laravel application are scoped per project and scales with feature scope. Discovery call is free and we send a fixed-price quote within 48 hours.
Do you sign NDAs?

Yes. Standard mutual NDA available before any product detail is shared. We can also sign your template if your legal team has one in place.
How do you compare to a US-based engineering shop?

We charge 40 to 60 percent less for comparable work because our team is in India, not because we cut corners. Our engineers have 10+ years on production systems. Time-zone overlap is six hours per day with US Pacific, full overlap with EMEA.