GUIDE · GOOGLE MARKETING · 20 articles

Google marketing for WordPress sites.

Google Search, Ads, GA4, Search Console, and Tag Manager tactics for WordPress sites, with setup patterns tested across 8 brand properties.

20 articles
Updated weekly

What you'll find here

  • GSC optimization and what its data actually means
  • GA4 setup for WordPress (the right way)
  • Tag Manager for WordPress
  • Google Ads for product and agency businesses

Our take

Most Google marketing advice is from Google. The work here is from the operator side, including how to actually use the data GA4 hides and what GSC reports really mean.

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