5 min read
Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue: Pricing, Features, And Plugin Quality
Do you use Amazon SES for your WordPress email service? Have you explored any other website that provides the same service? Then, it might be time for you to know the other competitors and determine the best among them. When it comes to the most significant competitors of Amazon SES, the websites of Mailgun, SendGrid, and Sendinblue make the most coveted list of all. The services provided by these websites differ in certain aspects. It also heavily depends on the number of emails you want to send to the customers.
Suppose a specific website charges less for the emails you are looking to send compared to the one you are currently using, then it might be time for you to change the service provider. That is why, here in this article, we have focused on the features, pricing, and plugin quality of all four websites, Amazon SES, Sendgrid, Mailgun, and Sendinblue, which will help you determine the best among them.
Pricing
First, let’s examine the pricing of all the above websites. Ultimately, the price would be the deciding factor in our choice of service provider.
1. Amazon SES
Using Amazon’s infrastructure, Amazon Simple Email Service (Amazon SES) is an outbound-only email-sending service that is helpful for marketing and transactional emails. For campaign optimisation, Amazon SES offers the necessary statistics and built-in notifications for bounces, complaints, and deliveries. SMTP or the Amazon SES API is used to send emails.
The most popular website, as mentioned earlier, Amazon, charges 10 cents per thousand emails sent through it. Amazon charges its users based on the volume of emails they send. Hence, if you choose to send many emails simultaneously, it would cost you much less than others. Moreover, if your website is hosted on Amazon EC2, the 62000 emails you send from the beginning would be free of cost.
2. Mailgun- Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
Before Amazon SES became popular in the market, Mailgun was ideal for all previous customers. However, many Mailgun alternatives have now appeared. It used to offer users a free plan from which they could send 10000 emails every month. But, after they decided to remove the free plan and change it to the flex plan and charge $35 each month, the number of users flocking to the website started to drop significantly.
Mailgun, being the top email API service provider, allows you to send, validate, and receive emails through your domain at scale. Additionally, it enables you to track the effectiveness of the emails you have sent with detailed open, click, bounce, and delivery tracking. With the help of its email-sending cache, it has an email validation service that offers some of the most precise validation results available.
3. Sendinblue
Compared to all the other websites on the list, Sendinblue follows a tiered system for evaluating its pricing model for customers. Sendinblue offers exciting features like marketing automation and more; however, you can only access these at a monthly cost of $25. The free plan offered by Sendinblue limits you to sending 300 emails per day, which is insufficient for most businesses.
4. Sendgrid
One of the most exciting aspects of SendGrid is that it offers users the option to select from several plans available on the website. It also has a free plan that allows you to send 40000 emails monthly. But, after which, the free plan becomes absolutely of no use. The first paid plan in SendGrid starts at $14.95 per month, with a limit of 40,000 emails.
Features- Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
Now, regarding the features, all competitors would likely share some commonalities. However, there are still certain things that set them out when compared to others on the list.
1. Amazon SES
The most well-known benefit of Amazon SES is that if your website has been hosted on Amazon EC2 with custom notification settings on. You could send lots of emails, paying not a single penny for it all.
Also Read: 10 Ways to Better Optimize Your Landing Page
2. Mailgun
There is an email validation service being provided by Mailgun to its users. You can easily find out if your email is going to the proper email addresses.
3. Sendgrid- Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
If your business is based on eCommerce, then using SendGrid might be your ideal business decision. Along with sending transactional emails, it also allows you to send marketing campaigns to customers efficiently.
Some of the features it comes with are-
- Mail marketing campaigns and broadcasts
- Email marketing automation
- Transactional email and SMS
- Social media marketing
4. Sendinblue
As you learned while reviewing the pricing of Sendinblue, it offers various advanced features, including marketing automation techniques and A/B testing, which are not provided by any other website on this list.
Also Read: How To Make Money On Social Media Sites
Plugin Quality
Lastly, choose an email service provider that works best in all situations and is easy to navigate. Hence, let us determine which website offers the best plugin quality compared to all the others.
1. Amazon SES
There is a WP Offload SES plugin created specifically by Amazon SES to help users achieve the best experience when sending emails with it. None of the other websites will notify you when an email has been sent successfully, but if you use Amazon SES, you will receive a notification reporting the issue in no time.
2. Mailgun- Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
When it comes to the quality of plugins offered by Mailgun, it is said to be less valuable compared to those of other providers. It needs a proper way to view the statistics of all the emails sent. Moreover, there is also no way to resend the emails to the users.
3. Sendgrid
Even SendGrid needs a proper mechanism through which you can determine if the emails sent out were successfully delivered or not. However, a statistical page is included in SendGrid, which allows you to track all engagements made through email.
4. Sendinblue- Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
Setting up the plugins through Sendinblue is the most convenient compared to others, and it even provides an email list through which you can know to whom the emails were sent throughout the day. But the statistics page offered on the website could be clearer to understand.
Conclusion: Amazon SES Vs Sendgrid Vs Mailgun Vs Sendinblue
All four websites, Amazon SES, Mailgun, SendGrid, and Sendinblue, are all unique in their aspects from all the points mentioned above in the article. None of them shares the same features, pricing, and plugin quality. Hence, after reading the article, you can determine which email service best suits your WordPress website.
Interesting Reads:
Best LMS Plugins for WordPress
Tutor LMS Review: A Powerful WordPress LMS Plugin to Create E-Learning Website
Related reading