WPBakery vs Elementor: Which WordPress Page Builder Is Better?

In this WordPress page builder guide, We made a comparison between WPBakery vs Elementor. Explore their unique features, customization capabilities, integrations, and pricing structures to unravel the ultimate choice in the realm of web design.

WordPress Page Builders

WordPress Page Builders are tools that empower users to create, edit, and customize their websites visually, without the need for coding skills. These builders simplify the web design process, making it accessible to individuals with varying technical expertise.

Significance of Choosing the Right Page Builder

Selecting the appropriate page builder is crucial as it directly impacts website design, functionality, and user experience. The right choice can streamline the design process, enhance creativity, and contribute to the overall success of a website.

Overview of WPBakery and Elementor

WPBakery, formerly known as Visual Composer, has long been a staple in the WordPress community. On the other hand, Elementor is a relatively newer entrant but has swiftly gained popularity for its user-friendly interface and powerful features.

WPBakery Features

1. Frontend and Backend Editing

WPBakery offers both frontend and backend editing options, providing flexibility for users with different preferences. This dual editing capability caters to developers who prefer backend workflows and those who enjoy the immediacy of frontend adjustments.

2. Pre-built Templates

The inclusion of pre-built templates in WPBakery accelerates the design process. Users can choose from a variety of templates, saving time and effort in creating a website from scratch.

3. Responsive Design Options

WPBakery incorporates responsive design controls, ensuring that websites look appealing and function seamlessly across various devices. This feature is essential for catering to the diverse ways users access websites today.

4. Content Elements and Widgets

The extensive library of content elements and widgets in WPBakery allows users to add diverse functionalities to their websites. From simple text blocks to complex design elements, the builder provides a wide range of options.

Elementor Features

1. Drag-and-Drop Editor

elementor drag and drop editor


Elementor standout feature is its intuitive drag-and-drop editor, enabling users to visually design their websites. The simplicity of this editor makes it accessible to beginners while offering robust capabilities for advanced users.

2. Theme Builder

elementor theme builder


Elementor goes beyond page design and includes a theme builder. This allows users to customize not just individual pages but entire themes, providing a holistic approach to website design.

3. Customizable Widgets

elementor widget


The flexibility of Elementor is evident in its customizable widgets. Users can tailor each widget to their specific design needs, ensuring a truly personalized and unique website.

4. Mobile Editing Capabilities

elementor mobile view


Elementor prioritizes mobile responsiveness by offering dedicated mobile editing capabilities. This ensures that users can optimize their websites for the growing mobile audience.

Customization Options

WPBakery Customization

1. Theme Compatibility

wpbakery theme compatibility


WPBakery seamlessly integrates with a wide range of themes, offering users the freedom to choose a theme that aligns with their design preferences.

2. Styling Options

wpbakery elements


With advanced styling options, WPBakery allows users to fine-tune every aspect of their website’s appearance. This is particularly beneficial for users with specific design requirements.

3. Advanced Design Controls

For developers and users seeking granular control over design elements, WPBakery provides advanced design controls, enabling precise customization.

Elementor Customization

1. Theme Style Variations

Elementor’s theme style variations empower users to experiment with different styles within a single theme, providing creative freedom and flexibility.

2. Global Widgets

Elementor introduces global widgets, allowing users to create a widget once and apply it across multiple pages. This feature streamlines the design process and ensures consistency.

3. Dynamic Content Features

The dynamic content features in Elementor enable users to display content that automatically updates based on predefined rules. This is particularly useful for websites with frequently changing content.


WPBakery Integrations

1. Third-Party Plugin Compatibility

WPBakery’s compatibility with various third-party plugins extends its functionality, providing users with additional tools and features.

2. WooCommerce Integration

For e-commerce websites, WPBakery seamlessly integrates with WooCommerce, the popular WordPress plugin for online stores.

3. SEO Plugins Support

WPBakery supports a range of SEO plugins, ensuring that users can optimize their websites for search engines effectively.

Elementor Integrations

1. Popular Plugin Compatibility

Elementor’s popularity is complemented by its compatibility with a wide array of third-party plugins, enhancing its functionality.

2. E-commerce Integration

Elementor integrates seamlessly with e-commerce plugins, facilitating the creation of visually appealing and functional online stores.

3. SEO Optimization Tools

The compatibility of Elementor with various SEO tools empowers users to enhance their website’s visibility on search engines.

Pricing Models

WPBakery Pricing

wpbakery pricing


1. License Tiers

WPBakery offers different license tiers, catering to the needs and budgets of various users. The availability of multiple options enhances user flexibility.

2. Renewal and Updates

Users need to consider renewal costs for continued access to updates and support. This ongoing investment is a factor to weigh in the decision-making process.

3. Additional Costs

WPBakery users should be aware of potential additional costs, such as premium templates or plugins, to maximize the builder’s capabilities.

Elementor Pricing

elementor builder pricing


1. Free vs. Pro Versions

Elementor provides both free and pro versions, allowing users to explore the basic features before deciding to invest in the advanced capabilities of the pro version.

2. Subscription Plans

Elementor’s subscription plans offer different levels of access and support. Users can choose a plan that aligns with their requirements and budget.

3. Value for Money Comparison

The value for money provided by each builder depends on the user’s specific needs, preferences, and long-term goals.

Pros and Cons Analysis

WPBakery Pros

1. Established Reputation

WPBakery’s long-standing presence in the WordPress community adds credibility and reassurance for users.

2. Backend Editing Comfort

Users who prefer a backend editing workflow find WPBakery’s interface comfortable and efficient.

3. Developer-Friendly

WPBakery’s advanced controls and customization options cater to developers seeking more control over their websites.

WPBakery Cons

1. Learning Curve

The learning curve for WPBakery may be steep for beginners, potentially impacting the initial user experience.

2. Limited Design Freedom

While offering customization options, WPBakery may not provide the same level of design freedom as some other builders.

3. Theme Dependency

WPBakery’s performance and capabilities may be influenced by the theme chosen, leading to some limitations.

Elementor Pros

1. Intuitive User Interface

Elementor’s user-friendly interface makes it accessible to beginners, fostering a positive initial experience.

2. Comprehensive Design Capabilities

The breadth of design options in Elementor caters to both beginners and advanced users, offering versatility.

3. Community Support

Elementor’s active community provides support, tutorials, and a collaborative space for users to learn and grow.

Elementor Cons

1. Performance Concerns

Some users report performance concerns with Elementor, especially on websites with extensive content and complex designs.

2. Dependency on Shortcodes

The use of shortcodes in Elementor may raise concerns for users who prefer cleaner and more straightforward code.

3. Learning Curve for Advanced Features

While beginner-friendly, Elementor’s advanced features may present a learning curve for users seeking to explore its full potential.

Final Thoughts On WPBakery vs Elementor

Each WordPress page builder brings unique strengths to the table. WPBakery, with its established reputation, caters to developers comfortable with a backend editing approach. Its advanced controls and compatibility with various themes make it a robust choice for certain projects.

On the other hand, Elementor shines with its intuitive drag-and-drop editor, comprehensive design capabilities, and active community support. The decision between the two ultimately hinges on individual preferences, project requirements, and the desired balance between ease of use and advanced functionalities.

Both WPBakery and Elementor continue to play significant roles, offering users diverse tools to manifest their creative visions on the WordPress platform. The key takeaway lies in understanding the specific needs of a project, considering the learning curve, and aligning with a builder that best empowers users to achieve their unique goals.

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