Pop art started becoming popular in the 1950s due to the efforts of artists like James Rosenquist, Roy Lichtenstein, and Andy Warhol. They brought a different kind of art that did not revolve around religion, morality, philosophy, and mythology like the normal classic art.
They also wanted to create something new. This led to the birth of exciting, adventurous, popping, and bold kinds of art, known today as pop art. It was electrifying and open experimentation with the relationship between art, advertising, and capitalism.
Pop art has grown over the years and is now used in different industries to show different things. However, can you apply it effectively in your website design?
Can You Use Pop Art in Website Design?
Modern website design requires developers to build minimalistic, utilitarian, and simple websites that address the requirements of website visitors. Businesses want to ensure that their brands shine and products are more visible than anything else.
This might leave you wondering how pop art can achieve this given it features opulent graphics and saturated colors. Fortunately, you can turn photos into pop art with BeFunky which allows your brand and website to shine and meet your requirements.
Here are some tips to follow when applying pop art to your website design;
Use Opulent and Large Graphics
The pop art design is known for its opulent and large graphics. If you look at the best-performing websites, you will realize that they use a lot of graphics and pictures since they are the first things that website visitors see and pay attention to.
This means that when using pop art in your website design, you need to use such graphics to ensure that you have drawn attention to the right places of your website. However, you should be careful to use pop art in designing the right things.
For instance, pop art might not be the right fit for a logo because of its size. You can use it to make typographic logos instead.
Use Saturated Colors
Pop art requires the use of saturated colors. If you look at any piece of pop art, you will realize that it uses colors as its most visual design elements to convey the message it is intended to convey.
When adding pop art to your website, try as much as you can to use its primary colors – yellow and red – and match them with the colors of your brand. If you enhance these colors with dark outlines, you will be able to pass a message to your website visitors.
It is important to note that colors affect the conversion rate of your website. They are also capable of influencing emotions and moods. Pop art can help you with this when used well on your website.
Add Celebrity and Fame into Pop Art Designs
Pop art design has grown popular due to many reasons, one of them being the use of celebrity status in its designs. An example of this is one of the most famous paintings by Andy Warhol – the Marilyn Monroe painting.
You might find it challenging to use a picture of a celebrity as a symbol on your website, but these paintings can be good when used as an inspiration to come up with something similar for your website. This helps with easy and fast recognition of your brand.
Use Original Pop Art Theme Colors
As discussed above, pop art grew in popularity in the 1950s. This kind of art was used to showcase different things, from big glasses to hairdos, full lips, stretched-out cars, and ruffled dresses.
Similarly, depending on the kind of business you operate, make sure to choose one of these themes and come up with a unique design that meets your requirements. This way, you will promote your brand through your website.
Use Sharp Sketches and Clear Lines
When adding pop art to your website design, you need to make sure that the images you have used are clear. Even though you can do this with a striking color, pop art requires that you also use a clear outline.
This way, you will easily draw the attention of your website visitors to a particular area of your website or even products. The aim is to ensure that you have taken the website visitors to the right places for conversions.
In conclusion, pop art can be used to enhance your website and increase conversions. Following the tips discussed above, you can easily add this kind of art to your website.
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