The importance of branded content in the modern online marketing strategies can never be underestimated. The quality of the website’s content will always play an important role in achieving customer conversions through engagement. The importance of content was given a further boost by Google’s report titled “Zero Moment of Truth” in 2011. A significant piece of statistics in the report was that a customer generally reviews 10.4 contents before converting.… Read the rest
People tend to explain things in terms of different stories. Stories have their own distinct ways of capturing the attention of the human minds. If you are one of those who wants to take on a strong storytelling approach as a strategy for your content marketing, then it’s high time that you focus on the content of your site.
To successfully promote your brand or services in this information-rich world, you need to create your content in such a way that it can successfully convert more prospects.… Read the rest
Content Marketing is a powerful strategy through which knowledge and value are provided to the audience, in a natural way. The majority of technology experts refer to the web, for the purpose of educating themselves. The tech experts take to the web for valuable information and facts, not for some advertising or promotional content. So, while doing content marketing for technical experts, what you need is to provide them with real information.… Read the rest
When you try to grow the search traffic for your qualified site the first obstacle that may come your way is the hurdle of running SEO and content marketing separately. One may observe that instead when both the teams work together, achieving success becomes easier for them. The SEO is actually all about planned publication’s content marketing.
There are hundreds of articles being published each day on the net.… Read the rest