Are you looking for WordPress Email Marketing Plugins? Great! You are reading the right article to select your best plugin. Choosing the best email marketing plugin can have a significant impact on the success of your marketing campaign. Yes, it is also true, that many people consider email marketing as just a waste of time and an outdated way of a marketing campaign.
In this article, I will tell you how it is still necessary and effective for the current scenario as well. It is still the most effective solution for connecting huge audiences and keeping them updated with your news feed regularly. There are some WordPress email marketing plugins available, but most functionality is limited to integrating your site with standalone email marketing applications. These plugins primarily enable you to create signup forms within WordPress, and little else.
What is an email marketing plugin?
An email marketing plugin is a software component designed to integrate seamlessly with an email marketing platform, typically within a content management system or an e-commerce platform. These plugins enable users to streamline their email marketing efforts by providing tools for creating, sending, and managing email campaigns directly from their chosen platform.
With features like customizable templates, automated scheduling, and subscriber list management, these plugins empower businesses to effectively engage with their audience through targeted email communications. They often offer analytics and reporting functionalities, allowing users to track the performance of their campaigns and make data-driven decisions to optimize their email marketing strategies.
Benefits of email marketing plugin
Email marketing plugins offer a multitude of benefits to businesses seeking to enhance their email marketing endeavors. Firstly, they provide unparalleled ease of use, boasting intuitive interfaces and drag-and-drop functionality that simplifies the campaign creation process for users of all technical backgrounds. These plugins seamlessly integrate with existing platforms such as content management systems and e-commerce platforms, ensuring seamless coordination across marketing channels. Automation features enable businesses to streamline their workflows by setting up triggered email campaigns based on user actions or predefined conditions, saving time and delivering timely, relevant communications to subscribers. Furthermore, robust list management tools facilitate the organization and segmentation of subscriber lists, optimizing targeting and engagement.
List of WordPress Email Marketing Plugins
What you are considering, Should email marketing be a priority for your business in 2024? If yes, just check out the most popular WordPress plugins for email marketing you can use without a doubt.
1. weMail
An email marketing tool that helps you create and send emails right from your WordPress dashboard. On top of that, it also allows you to grow subscribers through opt-in forms and the WooCommerce import option.
You can segment the subscribers and send specific emails depending on the segment. weMail works wonderfully with all the popular email-sending APIs. Another awesome feature of weMail is the beautifully designed email templates that you can customize as well. Last but not least, the campaign overview will make it easy for you to monitor and improve your email marketing efforts.
If you are a small business owner, weMail might just be the best WordPress email marketing tool for you. You can send unlimited free email marketing campaigns, for up to 3000 subscribers. When you cross the 3000 subscribers limit, you will still find email to be the most budget-friendly option with a pricing plan starting from just $9!
2. Mail Chimp
MailChimp is the most popular email marketing platform that provides you with multiple smart ways to design and send your email newsletters. It is used by more than seven million people around the world. It is one of the most popular email marketing online platforms. MailChimp offers great tools and excellent support to make easy email marketing.
It allows you to set up delivery times based on user’s time zones and set up segmenting based on geolocation. It offers the feature to send and track emails, manage subscribers, view analytics, create nice email templates, and set up autoresponders. With this plugin, you can create campaigns that will handle sending emails every time your blog gets updated.
3. SendinBlue
SendinBlue is an email marketing service provider. Much similar to MailChimp. It has a WordPress plugin that offers a lot of options and comes with all the features you would expect it to have. It covers email marketing, transactional emails, and mobile text messaging. This plugin is dedicated to both beginners and advanced users.
It allows you to create customized subscription forms and integrate them into your posts, pages, or sidebars. It comes with a free membership option that covers all the features. With this plugin, you can also easily manage your contact lists and use advanced audience segmentation to improve the performance of your campaign. It has a mobile-friendly drag-and-drop builder and template library which helps you to create and send engaging newsletters.
4. Optin Monster
OptinMonster offers a modular structure for using its features which means you do not need to download all its features; you can install just one function you wish to use. This offering makes this plugin significantly lightweight as compared to other email marketing plugins.
This plugin also tracks the mouse speed, and mouse gestures created by your visitors and asks them to do the subscription to your website. It helps in improving the website conversion rate. It is helpful to raise the email list and get more subscribers using pop-ups.
5. MailPoet Newsletters
MailPoet is also one of the most popular free email marketing WordPress plugins. It specializes in sending newsletters and posting notifications or autoresponders in a beautiful and personalized way. It will assist you in creating autoresponders, segmenting your contact lists, and collecting subscribers in just clicks with a widget. You can drop your posts, images, or social icons in your newsletter.
It has a drag-and-drop feature so that you can quickly add your website logo or any pictures. You can change the text, the images, the styles, and the plugin themes. MailPoet newsletter plugin is a user-friendly and manageable newsletter solution for WordPress.
6. SendPress
SendPress makes it much easier for you to raise your newsletter list subscription with widgets that gather and manage your subscribers. This plugin has no limit on the number of subscribers you can have. It has all the features you wish to have. You can create customized newsletter templates, easily import post content from your site, and schedule sending newsletters. Working with SendPress is like writing a post in WordPress. It includes six sections and these are Overview, Emails, Reports, Subscribers, Settings, and Queue.
In the Emails section, you have to create the subject and the text that your subscribers will receive. It allows you to choose the design, the color, and the pictures. The last section of this plugin shows every person on your mailing list who is going to receive your newsletter.
7. ALO EasyMail Newsletter
ALO EasyMail Newsletter is a useful WordPress plugin if you want to create and send your subscribers an HTML/text newsletter by using the standard WordPress GUI and API. It is a great piece of kit for you if you are using multiple mailing lists. This Plugin allows users to subscribe to them individually and allows you to cater better to your audience. It also offers to send out different newsletters in different languages.
It has one more interesting feature, which allows us to automatically unsubscribe the bounced emails. Moreover, this plugin empowers users to write and send the newsletter, along with gathering and organizing subscribers. It supports Ajax widgets and corn batch sending.
8. SumoMe’s List Builder
SumoMe’s List Builder allows you the ultimate feature to make sure, it catches visitors before they leave your site with a lightbox that appears asking for their email address. Do you have any idea about Lightbox? The Lightboxes plugin is customizable and one of the few pop-up plugins that are optimized for mobile users. SumoMe is a free download plugin. It allows your readers to join your email list, share your content, and optimize with analytics with ease. It has free and easy integration with any WordPress theme.
Also, it has a simple email integration with all email marketing service providers. You can see the Gravatars of your most recent email subscribers. Moreover, you can view email subscription statistics and easily add Facebook, Twitter, and Pinterest sharing of your images.
9. Contact Form 7
Contact Form 7 is one of the most popular contact forms for WordPress users. It is an email marketing and newsletter plugin for your WordPress website. With this plugin, you can also create multiple contact forms and place them on any of your WordPress posts or pages. By adding this plugin to your website, you will be able to send out newsletters to the visitors who have contacted you. It automatically embeds contact form submissions to the constant contact lists that you select.
It is used for making contact forms for your WordPress website. This plugin has lots of features that are extremely user-friendly for beginners and experts as well. It allows for easy contact form creation, Ajax-powered submitting, Captcha, and Akismet spam filtering. And then there is the added advantage of MailChimp integration.
10. MailPress
Mailpress is a well-developed and popular newsletter plugin. It allows you to style your HTML newsletter with multiple types of intriguing themes and templates. This plugin has expanded massively since its inception. Observing the features, once configured it can certainly be considered one of the best email marketing plugins for your website.
Containing lots of ultimate features, still, it is free in the WordPress market. It also allows you to send the newsletter and post notifications on a daily, weekly, and monthly basis. It also offers double opt-in subscriptions. This plugin includes different subscription options such as posts, comments, mailing lists, and newsletters.
11. FreshMail
FreshMail is an email marketing and newsletter plugin. It is an award-winning email marketing plugin, considered for the highest ROI. With this plugin, you can easily construct and add customized sign-up forms and defined popups onto your WordPress page.
This plugin makes it automatic to have your users sign up for your website if they take any actions like leaving a comment or participating in a survey. It also integrates with Contact Form, WooCommerce checkouts, and Google Analytics.
12. Newsletter
Newsletter is a comprehensive newsletter and email marketing system designed specifically for WordPress blogs, offering a seamless solution for list building and engagement. With Newsletter, users can effortlessly create, send, and track email campaigns directly from their WordPress dashboard, eliminating the need for external platforms. Its intuitive interface and hassle-free setup make it an ideal choice for bloggers and website owners looking to enhance their email marketing efforts.
Wrapping Words!
Here, I am wrapping up my article. I have listed above most of the best WordPress Email Marketing Plugins, to make your reading more worthy. I hope, after reading this article, you will able to choose the best email marketing plugin for your website. If you have any suggestions and more points, we can add to this article, to make it more valuable, you can leave your comment below.
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